2021 Business Woman of The Year
April 24, 2022
Not every real estate professional targets his or her career to be known as a “concierge broker.” Twenty-plus years ago, when she first started out in real estate, that was the goal of Lonna Spitaleri, now founder/owner/broker of Costa Bella Realty Group in Hollywood. From the beginning, Lonna wanted to be recognized as a real estate sales professional, who could exceed her client’s expectations in delivering personalized service, whether the sale was small or monumental and she obviously succeeded.
Lonna has accomplished that goal and so much more during her career and on March 4th she will be recognized by The Greater Hollywood Chamber of Commerce as the “2021 Business Woman of the Year” at The Diplomat Beach Resort. She has also, on behalf of the 2021 Nominations Committee of the Broward, Palm Beach and St. Lucie Realtors, been appointed by the Board of Directors to serve as a Regional Board Member on the South Broward Board for a two year term. Her talent, dedication and leadership qualities have made these accolades all possible.
Years ago Lonna started her career as a sales associate with RE/MAX. During each of the eight years she was affiliated with that agency, she was awarded the 100% or Platinum Award as a Top Producer. Following that and just prior to founding Costa Bella Realty Group in 2016, Lonna had worked an additional eight years as a Broker Associate with another top real estate brokerage, where again, she consistently was cited as a Top Producer.
Today, not only is Lonna the owner of a fine boutique real estate brokerage, but she has advanced her credentials with the designation of Certified Luxury Home Specialist, as well as some other specialized industry certifications.
Lonna specializes in all types of properties that include: luxury homes, single family homes, condos and commercial properties. She serves as a buyer’s agent as well as a seller’s agent.
Lonna and her agents assist clients with decision-making in properties under construction, relocations, waterfront properties, vacation homes and investment properties. She guides first-time home buyers by providing research on all applicable properties.
Currently, her company Costa Bella Realty Group has 22 agents, personally selected by Lonna for their personality, attitudes and people skills. Besides English, Costa Bella Realty Group can offer professional service and expertise in Russian, Spanish, French, Creole and Italian. Under Lonna’s direction, each agent is groomed in sensitivity training to meet individual client needs and the expertise to follow through with a smooth transaction to the sale. Known as a boutique real estate brokerage, Costa Bella Realty Group has assisted clients in the buying and selling of residential and commercial properties ranging in every price range.
Agents with Costa Bella cover the Tri County area, The brokerage has also helped clients close on hotels and motels on Hollywood Beach and Downtown Hollywood.
Costa Bella Realty Group is located at 330 North Federal Highway in Hollywood, in the same building as the Hollywood Chamber of Commerce. “Being located so physically close to the Chamber has given us a wonderful opportunity to work with other professionals involved in the redevelopment of Downtown Hollywood and to help bring business and residents to the area,” says Lonna. “Hollywood is our home base and efforts to help make it bigger and stronger, is to everyone’s advantage,” she adds.
Lonna keeps ahead of all trends, but is quick to point out that the major problem in real estate today, is a lack of inventory. “Everybody wants to move to Florida,” she says. They are coming down in droves and we do not have enough product to show them. People are outbidding the asking prices of homes here. That is definitely an area that we can guide our clients for the best results.”
Having been a resident of South Florida for more than 50 years during which she raised her three children, Lonna now is able to take advantage of a fabulous South Florida lifestyle.
Lonna continues to maintain ongoing relationships with her clients, updating them about changing market cycles and trends. This enables them to make real estate investment decisions for their families and themselves throughout the year. As a result of this unique personalized connection, Lonna Spitaleri remains one of the area’s top producers and sought-after real estate professionals.
Lonna has received many 5-star commendations from buyers and sellers, noted for her knowledge of the market, comparable values for buying or selling and being in fine tune with her clients’ needs, goals, styles and preferences.
“Right now, the market is hot and inventory is low,” says Lonna. She wants to remind homeowners that if they are considering selling their home any time soon, this is the time to list. “Costa Realty Group will be happy to provide a free market analysis of any property,” says Lonna, “to help list and sell it for the best possible price in this sizzling sellers’ market.”
“Nothing is more exciting to me than the gratifying feeling I get from helping people with their real estate needs,” says Lonna. “I take pride in being informative, honest and trustworthy in helping people find their dream home or investment property at the best price or offer for their sale.” According to Lonna, this is where being a concierge broker comes in. “Every transaction, especially in this tumultuous South Florida real estate market, requires intense due diligence,” she says. “Too many people are just out to make the sale,” she adds. “Our goal is to understand the needs and create a satisfied client. Having a successful outcome for our clients, is the Costa Bella Realty Group criteria for success. Their satisfaction is our success.”
Costa Bella International Realty
330 N. Federal Hwy., Hollywood, Fl 33020