Racing Fan Fest

“Racing Fan Fest embodies the spirit of speed and celebration, bringing together racing enthusiasts from around the globe. As we gear up for another exhilarating Miami Race Week, SWARM is proud to present the ultimate off-track experience where adrenaline meets entertainment. Join us as we push boundaries and ignite passions at Racing Fan Fest!” – Michael Davidson, Vice President of SWARM.

Racing Fan Fest is more than just an event, it’s a high-octane celebration designed to bring fans closer to the action. Whether attendees are die-hard motorsports enthusiasts or just looking for an electrifying way to experience Miami Race Week, this experience offers something for everyone. From heart-pounding activations to exclusive brand collaborations, every moment is curated to immerse guests in the world of racing. In partnership with Red Bull, Racing Fan Fest will spotlight the immersive Red Bull Fan Zone presented by DoorDash with interactive activations such as:

Red Bull Pit Stop Challenge:

Test your skills changing the tires of an authentic F1 car using real tools used by race mechanics.

Racing simulators:

Experience the thrill of the track as you take the wheel in state-of-the-art racing simulators.

Formally raced cars:

Get up close and personal with iconic race cars that have dominated the circuits.

Virtual reality installations: Experience the thrill of racing from a whole new perspective with cutting-edge virtual reality installations that put you in the driver’s seat.

Bites and cocktails:

Enjoy tasty bites and signature cocktails to continue to fuel your excitement and keep you energized through the day.

Live DJ sets:

Experience the pulse of race week as live DJ performances keep the energy high and the crowd moving.

Sponsor gifts and merch: Take home unique, race-inspired gifts and exclusive merchandise to remember the thrill of Miami Race Week.

The Red Bull Fan Zone, presented by DoorDash, is back and packed with excitement for race week. Fans can swing by to take part in an exclusive DoorDash activation, where DoorDash customers and DashPass members can redeem a special race-week takeaway—just show your app and enjoy the perks! DashPass members also get exclusive access to limited-edition swag and a chance to score tickets to the big race. Not a member? Sign up for DashPass today and enjoy $0.00 delivery fees and 5% credit back on pickup orders.

New Era returns with a retail space featuring limited-edition Oracle Red Bull Racing caps & apparel, while Armor All keeps fans shining with complimentary samples of Armor All Podium Series, a new collaboration with Oracle Red Bull Racing, which is perfect for keeping your car looking its best. Ford also joins again, featuring a vehicle display with a sweepstake registration and giveaways! Also onsite will be 1Password, challenging fans to put their rapid response time to the test on the Batak Pro - can you top the leaderboard?

With Formula 1 fans around the world flocking to Miami for the race, Racing Fan Fest is the ultimate off-track event for those looking to dive into the world of Formula 1 beyond the track. Happening in the heart of Miami’s Wynwood district, the event offers attendees an engaging and interactive hub for racing culture and entertainment alike. Don’t miss your chance to join in on the excitement. RSVP now and gear up for an adrenaline-fueled race weekend!

For more information and updates, please visit: Eventbrite Or: www.racingfanfest.com - Or: follow us on instagram @racingfanfest.